Meet every employee
Six roles, six agents. Each one autonomous, native on Anthropic, and reviewed by you before shipping.
Live
Ava
Lead Response Agent
I answer every inbound lead in under 90 seconds — 24/7, including weekends and holidays. I read the context, understand what they need, and send a reply that sounds like someone who actually cares.
Capabilities
- Monitors inbound email, web forms, and chat channels in parallel
- Personalizes every reply using lead source, channel, and prior context
- Drafts the AI response and queues it for human approval before send
- Fires Meta Conversions API Lead event when a reply is accepted
- Runs 24/7 — after-hours, weekends, and holidays are first-class
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Sample output
“Hi Sarah, thanks for reaching out about our AI employee platform. You asked about pricing — it starts at $99/month with no annual contract. What would help you most right now?”
Avg response time: 42s
Use case
- Medspa — replies to a 9pm Botox inquiry before the competitor’s office reopens Monday
- Boutique Fitness — fast-follow that catches the trial-member signup while intent is still warm
Live
Max
Follow-Up Agent
I don't give up on leads. If someone fills out a form but doesn't reply, I run a smart multi-touch sequence — timing based on engagement signals, content based on where they are in the decision process.
Capabilities
- Detects leads that opened the first reply but didn’t convert
- Paces follow-ups by engagement signals — opens, clicks, replies
- Generates a fresh angle for every touch, not boilerplate nudges
- Caps each sequence at 3 sends — no spam, just persistence
- Hands the warm lead to Sam when intent crosses threshold
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Sample output
“Hey, just checking in — you mentioned pricing on Friday. We've had several businesses like yours sign up this week. Happy to walk you through a quick demo if it helps.”
Re-engages 3x before archiving
Use case
- Medspa — third follow-up catches a bride who booked elsewhere, asks for a wedding-party quote
- Home Services — second-touch during breakfast hours wins a kitchen remodel estimate
Live
Sam
Booking Agent
Once a lead is warm, I send three time slots and let them pick one. The confirmation email goes out via Postmark, the one-click link books the calendar. Calls get set up without you lifting a finger.
Capabilities
- Generates three time-of-day options calibrated to your calendar
- Sends the proposal via Postmark with a single-click confirmation link
- Replaces the chosen slot, reschedules one-tap, and runs on a public token
- Logs the booking row + writes back to the lead status
- Fires Meta Booking event server-side on confirmation
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Sample output
“Your call is confirmed for Tuesday at 10am. Looking forward to speaking with you — Sam will have everything ready. If anything comes up, just reply and we'll reschedule instantly.”
Books calls in < 2 hours
Use case
- Boutique Fitness — fills a 6-week January cohort in 9 days via overnight slot proposals
- Home Services — confirmation lands before the caller gets back to their truck
Live
Rex
Reactivation Agent
I don't let great leads go to waste. Every 14 days, I sweep the pipeline for cold prospects and send them a fresh-angle re-engagement email — new hook, new urgency, lower-friction ask. I work the graveyard of your funnel so nothing falls through the cracks.
Capabilities
- Sweeps the pipeline for leads silent ≥ 30 days (configurable)
- Drafts a re-engagement email with a fresh hook, never boilerplate
- Caps each lead at 2 attempts — no endless cycling
- Marks a lead reactivated on send and surfaces it on the CRM
- Fires Meta Conversions API Reactivation on response
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Sample output
“Hey, it's been a couple of weeks since you looked at Relay. We just shipped something that might actually change how you handle inbound — and I'd love to show you. 10 minutes, no pitch deck.”
Sweeps cold leads every 14 days
Use case
- Home Services — recovers 22 cold estimate requests/month at a $2,400 average job value
- Medspa — lands a $14k single-booking from a 6-week-stale lead at 11pm
Live
Nova
Operations Agent
Every morning at 7am I scan your pipeline — new leads, follow-ups sent, calls booked, revenue closed — and send you a plain-English briefing. One recommended action. That's it. You start every day knowing exactly what needs attention.
Capabilities
- Runs at 7am ET via cron — fresh checkout, isolated container
- Queries leads, bookings, and conversations for the last 24h
- Generates a one-paragraph digest with one recommended action
- Emails it from ops@relay and writes the row to ops_digests
- Available via preview endpoint for ops / virtual-CFO use
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Sample output
“Good morning. Yesterday you had 3 new leads, 2 follow-ups sent, and 1 booking confirmed. Lead #47 (sarah@acmecorp.com) has opened 3 emails but hasn't booked — worth a personal note today.”
Daily digest — 7am ET
Use case
- Boutique Fitness — studio manager opens the digest on the drive in and picks the day’s calls
- Home Services — owner sees the cold-estimate backlog before the first truck rolls
Live
Kai
Support Agent
I handle every customer support request — billing questions, how-to guides, bug reports, cancellation attempts — and reply in Kai's voice before your customer has time to wonder if anyone received their message. Tier-1 tickets get resolved on the first reply. The rest get triaged with a clear next step.
Capabilities
- Classifies intent on inbound: billing, how-to, bug, cancel, other
- Drafts Kai-voiced reply for human review before send
- Surfaces the conversation in /leads as channel=support, agent=kai
- Routes anything unclear to your team with full context attached
- Tunable tone — warm for billing, blunt for outages, careful for cancels
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Sample output
“Thanks for reaching out about your billing question. I've flagged this for the team and we'll get back to you within one business day. If it's urgent, just reply and we'll prioritize it. — Kai, Relay Support”
Handles 100% of tier-1 tickets
Use case
- Medspa — replies to a cancellation request before the client has time to look at a competitor
- Boutique Fitness — same-day how-to reply keeps a trial member from churning