Proof Over Promises
The /case-studies page is the social proof layer for Relay's sales funnel. When a prospect asks "does this actually work for businesses like mine?" — this is the page that answers it.
What's on the Page
- Three featured case studies with industry, challenge, solution, and results
- Quoted metrics — response time improvements, lead conversion lifts, and hours saved per week
- Business context — company size, vertical, and the specific Relay agents they use
- CTA integration — each study closes with a direct link to /pricing
Why Case Studies Convert
Buyers in the $99–$500/month SaaS range respond strongly to peer proof. A headline that says "responded to 94% of leads in under 2 minutes" paired with a real company name does more work than any feature bullet. The case studies page exists specifically to close skeptics who are almost ready to buy.
SEO Value
Each case study is a standalone article with structured data markup, making it indexable for long-tail queries like "AI lead response for [industry]" and "automated follow-up for small business."
Planned Expansions
We're actively adding new case studies as customers share results. If you're a Relay customer with measurable outcomes, reach out — we'd love to feature your story.